How to make and post a Facebook cover video and why you should do it to empower your page. I found out about this awesome feature by chance, just because I was wondering “Hey, how cool would it be to include a video on our Facebook page?” Believe me, when...read more
The Video Marketing Blog
Trends, tips and guidelines for video marketers.
An Intro Video on your Landing Page that explains your value proposition is the best way to send visitors to the next stage of your funnel. In this article, I will cover the steps to create your intro video using Wideo, a very easy to use intro video maker. ...read more
There is no doubt today that explainer videos are the most effective form of communication. Just looking at how video content engagement is growing exponentially on social media confirms it. See the “The Top 10 Video Marketing Stats to Know in 2017” If you think the...read more
Pitching your product ideas to investors and colleagues means packaging information into a presentation that persuades your audience to take action. This is what ultimately makes a successful presentation.read more
Successful landing pages share many of the same ingredients. A careful blend of clear call to action, sense of urgency, trust signals, and relevant visuals and copy hold great influence over how long people stick around your website.
Video encompasses all these elements; when done right, it can increase your landing page conversions and overall engagement.read more
With video content and especially personalized video, timing is crucial for getting people to watch and take action. However, identifying these customer moments is not always clear-cut. Even the distance between the top of the funnel and the middle of the funnel is full of steps that can lead to the next one—or lead people out of your marketing funnel completely.read more
Creating a Facebook video ad has never been so easy. You don’t need special skills or previous experience -- all you have to do is follow a step-by-step process. If you’re familiar with creating ads on this social network, video will take you to the next level. ...read more
In 2016, video dominated social feeds and proved that it was more than just a marketing luxury—it should be an essential part of any online strategy.read more
What kind of Youtube videos should you focus on as a business? Here’s a quick breakdown.read more
Pentagrama began using Wideo’s video solution to build social media presence and deepen audience engagement for the clients. Read their story below.read more