In today’s online world, businesses have seconds to win over customers with video; that makes it tempting to pack a list of benefits and calls to action into an explainer or other marketing video. Why should you avoid this temptation? Packing a bunch of information into a video is simply not as convincing nor memorable as telling a story with that information. And in order to inspire your viewers to take action, you need to convince them.
read more
Now you can use Video Marketing on LinkedIn by uploading native videos, a new feature to help you reach a B2B audience. LinkedIn took its time, but now it has finally announced that you will be able to upload native videos to the platform from your mobile device....
read more
Pitching your product ideas to investors and colleagues means packaging information into a presentation that persuades your audience to take action. This is what ultimately makes a successful presentation.
read more
Creating a Facebook video ad has never been so easy. You don’t need special skills or previous experience -- all you have to do is follow a step-by-step process. If you’re familiar with creating ads on this social network, video will take you to the next level. ...
read more
GIFs are perfect for catching people’s attention–especially on social media and email marketing campaign. Learn how to use GIFs in your videos for a unique and professional look.
read more
Now, with Wideo’s new text editor you can apply text changes to a single character, a selection of characters, or an entire area of characters.
read more
To help your business build trust and grow your customers on Instagram, we’ve created this cheat sheet of video marketing best practices.
read more
Agus Esperón Wideo.co Co Founder & Head of UX/Design @agustinesperon This post is part of Agus's design and video how-to's series. In the world of digital marketing, brands often feel the pressure to publish lots of visual content in order to feed the growing appetite...
read more
The consumer of today has little tolerance for video advertisements, instead they have an ever-growing desire to digest quality video content. So how do marketers marry the two? The answer is shoppable video.
read more
For setting apart your e-commerce, retail store, or business from the crowd, there’s no better match than video for the occasion. We’ve put together these inspiring video ideas for you to do just that.
read more