Drafting a storyboard is one of the first steps you need to take before starting to create your video


First of all, what is storyboarding?

A storyboard basically shows the progression of a video, showing each main step or scene of it.

It helps to have a general idea of the storytelling to understand which kind of visuals, texts, etc need to be included and in which order.

As a result, you will have a cohesive and clear message.

How to storyboard

1. Brainstorm

Before you get writing or anything, put on that pot of coffee, get your team together, and think about what you want to do with your animated video.

Which aspects do you want to highlight? What benefits does your company have?  What is the main message and objective to be targeted? Write downs ideas and key points.

2. Organize

Now it’s time to organize the main frames of your Wideo.

For example, first, a person enters the scene, try to find a place to eat but can’t (pain is shown). Looks frustrated, so he/she takes a cellphone and opens our app…

3. Put it on the board

This last step is when you put everything on the storyboards so you can clean up any ideas or movement before production.

You will save a lot of time if you have things planed in advance.

Special drawing skills are not required, just draw some lines to express the main ideas (remember this is the kitchen yet, not the table with your customers in the restaurant)

Ideas can be discussed and thought-out better if you see them on paper, a board, or even a napkin.

Draw the frames of your animated video as a comic strip with the corresponding text for the voiceover.

This makes editing and re-ordering much easier.


Storyboarding is a key part of the video creation process, and it helps to have the main idea clear even when no animation has been done.

Besides, it saves a lot of time since mistakes can be detected before they were part of the video.

What other tips did you find when creating a storyboard? Did it help you to avoid mistakes and save time?