How to Use Personalized Video to Win Customers Throughout the SaaS Sales Funnel

How to Use Personalized Video to Win Customers Throughout the SaaS Sales Funnel

With video content and especially personalized video, timing is crucial for getting people to watch and take action. However, identifying these customer moments is not always clear-cut. Even the distance between the top of the funnel and the middle of the funnel is full of steps that can lead to the next one—or lead people out of your marketing funnel completely.

Personalized Video: 4 Ways to Wow Your Audience

Personalized Video: 4 Ways to Wow Your Audience

If your business is doing video marketing, then personalized video can be a strong asset for achieving your goals during every step of the customer journey.

What is personalized video and how does it differ from traditional video? And how do you know what moments your business should capitalize on with personalization technology? Here are some ideas.