The Video Marketing Blog

Trends, tips and guidelines for video marketers.

How to Make Explainer Videos That Convert

How to Make Explainer Videos That Convert

Explainer videos are more than animation—they’re storytelling in motion. This guide breaks down how to plan, script, and design an explainer that connects emotionally and converts effectively. From defining your audience to syncing visuals with narration, discover how to turn complex ideas into memorable 90-second stories that drive real results.

read more