Marketing for Utility Companies: Create Impactful Videos Easily
Automate Customer Support, Usage Guides, and Service Overviews
Enhance customer engagement and streamline your utility services with video automation. From billing explanations to service guides, automated videos provide a clear, customer-friendly approach to sharing information, building trust, and saving time.
What Is Video Automation?
Video automation is a way to produce large volumes of personalized, professional videos—without manual editing or design work.
By connecting data sources like customer records, billing platforms, or CRM systems, utility companies can automatically generate video content tailored to each client, event, or communication.
From billing explanations to outage notifications or onboarding for new services, video automation helps utilities simplify complex information and improve customer experience—at scale.
How It Works
- Submit Your Information: Provide customer data, service updates, or key details.
- We Automate the Videos: Our platform connects your data with ready-made templates.
- Get Videos Ready to Share: Receive custom videos that can be emailed, posted online, or sent directly to your clients.
Benefits of Video Automation for Utilities
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Automated Outage Updates
Send quick, clear video updates about outages, estimated restoration times, and safety tips. Your customers will feel informed and cared for.
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Simplify Billing Explanations
Break down utility bills into easy-to-understand videos. Help customers see where their charges come from and how they can save.
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Educational Energy Tips
Provide energy-saving tips or renewable energy updates through engaging videos. Empower customers with knowledge while promoting your company’s expertise.
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Service Announcements Made Easy
Whether it’s seasonal maintenance schedules or new program launches, video automation ensures every customer gets the message in a professional, personalized format.
Make utilities simpler and more accessible with video automation. Use our tools to focus on delivering great service, while videos handle the rest.
Is Wideo suitable for internal utility communications?
Yes! Many companies use Wideo to train staff, share internal announcements, and communicate protocols with remote teams.
What are some examples of marketing utilities using video?
Examples include outage updates, onboarding tutorials, safety tips, rate explanations, and customer service guides.
Why is video useful in marketing for utility companies?
Video simplifies complex information, helps build trust, and improves engagement—making it ideal for customer service, safety instructions, or policy changes.
What is utility marketing?
Utility marketing involves promoting services like electricity, gas, water, and telecommunications to customers. It includes educational content, service announcements, and customer support communications.