Over the past year, video marketing transformed into a mainstream marketing tool, and the stats that are rolling out only seem to encourage this trend. Online video is popping up on all types of platforms, networks and screens, and you don’t even have to base it exclusively on the media giant YouTube.
Content is evolving. No longer are traditional media the secret to achieve marketing success, visual is becoming the norm. Get ready for your mind to be blown off with all the info on how to effectively utilize visual content like video, infographics, visual note-taking, and memes in your marketing campaigns.
Is your video marketing campaign struggling to get off the ground? Follow these 7 easy steps to boost viewability, engagement and ROI. 1. Embed. Everywhere. Once you’ve produced the video, maximise value by making its presence felt. Use it on your site’s home page,...